We have been looking at describing the customer this week so here's our little brainstorm! ...

Following on from our research into print based advertisements we decided to do some mock ups of our own!

When companies have new products or having a re-brand of some sort they tend to send out a press release to the mainstream media e.g. newspa...

Following on from our last post in which we told you who had chosen as our  Cosmé tico celebrity representatives, we thought we'd delv...

Following from part one of our celebrity research endorsement today we are going to share with you the three celebrities we have chosen to r...

Before we finalised the rebranding stage of Seventeen , we wanted to search existing make-up brands that have utilised the med...

This week we've been looking at advertising something we all find super interesting so this has been a really fun week here at YorMedia!...