Persuasive writing

We have been looking at describing the customer this week so here's our little brainstorm!

Seventeen Cosmetics | Rebrand Research - The Print Ad |

Following on from our research into print based advertisements we decided to do some mock ups of our own!

Seventeen Cosmetics | Rebrand Research - Press Release |

When companies have new products or having a re-brand of some sort they tend to send out a press release to the mainstream media e.g. newspapers and magazine and people with a large social media following e.g. content creators on youtube.

Seventeen Cosmetics | Rebrand Research - Activism, Equality and Feminism (Our brand ambassadors) |

Following on from our last post in which we told you who had chosen as our Cosmético celebrity representatives, we thought we'd delve a little deeper and talk about activism, equality and feminism!

Seventeen Cosmetics | Rebrand Research - Celebrity Endorsements, part two |

Following from part one of our celebrity research endorsement today we are going to share with you the three celebrities we have chosen to represent Cosmético!

Seventeen Cosmetics | Rebrand Research - Celebrity Endorsements, part one |

Before we finalised the rebranding stage of Seventeen, we wanted to search existing make-up brands that have utilised the medium of celebrity endorsement in order to promote our brand further. 

Seventeen Cosmetics | Rebrand Research - Advertising |

This week we've been looking at advertising something we all find super interesting so this has been a really fun week here at YorMedia! Today we're looking at advertisement when it comes to Seventeen Cosmetics and how they advertise!